PR & Communications
Full Service Public Relations
Data Driven Marketing
We manage both strategic project assignments and tactical campaigns from ideation and deep data science, through creative to execution.
Core Competencies
Marketing Strategy & Planning
Identifying new markets, researching potential, guiding brand and product decisions, nailing channel strategies and defining marketing mix
Customer Analytics Projects
Customer insight, predictive modelling, segmentation, web tracking and attribution
Customer Acquisition & Retention
Audience targeting and engagement, social media, digital programmatic advertising and direct marketing
Good Karma Media delivers an end-to-end PR service that fully supports every aspect of the creation, development and execution of an effective communications campaign.
We employ a UK wide network of media contacts with experience in pitching and placing in National and Local press as well as through B2C and B2B verticals.
Our Unique Data Driven Approach Includes Audience/Market Research, Deep Stakeholder Analysis & Contemporaneous Issues Mapping
Development of Narrative Strategies & Arcs
Multi-level Key Message Development for Macro, ABM, Pursuit & Hyper-targeting
Competitor Tracking & Listening
Distribution, Pitch & ‘Sell-in’ of Feature & Opinion Pieces
Deployment & Targeting of Messages Through Digital Channels
Supporting Services
Events, Displays & Exhibitions
Websites & Landing Page Design
Social Media Community Pages
Videography, Photography & Copywriting
Good Karma are always happy to collaborate with other agencies to
bring our unique perspective on how social value creation can
accelerate brand perception, engage audiences in innovative ways
and help deliver excellent commercial results.